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Mobile Networks, Trafficking Tech, DSPs, SSPs, Audience Marketing Platforms and Programmatic Systems

Displaying products 1 - 16 of 16 results
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Digital Video AdTech 2015 - 2017: Monetizing Beyond the Linear Clock
Price: $2,995.00
Digital Video AdTech 2015 - 2017: Monetizing Beyond the Linear Clock
Unifies digital video research initiatives spanning the buy side and programmatic systems (DSPs), supply side and programmatic systems (SSPs), ad networks, audience and trafficking platforms to explain the structural work/dollar flow and payments.
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Digital Video and Mobile AdTech Growth 2016 – 2018: Forecasts for Publicly Traded, Independent/VC-backed and Acquired Vendors
Price: $2,995.00
Digital Video and Mobile AdTech Growth 2016 – 2018: Forecasts for Publicly Traded, Independent/VC-backed and Acquired Vendors
Despite some investor confusion about what valuation principles perfectly apply when benchmarking business model performance surrounding mobile/digital video ad tech companies publicly traded and privately-held vendors are forecast to increase share.
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Digital Video and Mobile AdTech in the M & A Crosshairs 2006 – 2016
Price: $2,995.00
Digital Video and Mobile AdTech in the M & A Crosshairs 2006 – 2016
As digital video and mobile adtech markets continue to consolidation, a total of $17.5 billion in acquisition value has been generated to date across all vendor-related adtech categories since 2005, with 2014 and 2015 recording peaks in M & A exit value.
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Mobile AdTech 2015 - 2017: Staying Relevant and Getting Paid in an Era of Accelerated Volatility
Price: $2,995.00
Mobile AdTech 2015 - 2017: Staying Relevant and Getting Paid in an Era of Accelerated Volatility
Cut through inventory, ad spend, business model, format pricing, sellout rate, vendor alignment chatter to understand mobile marketplace mechanics, where the money comes from, how it flows through the ecosystem and how everybody gets paid.
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Video and Mobile AdTech M & A 2005 – 2014: Exit Valuations
Price: $2,995.00
Video and Mobile AdTech M & A 2005 – 2014: Exit Valuations
Adtech sectors have produced exit multiples of 3.75x paid against topline revenue (can include ad spend prior to publisher payouts), and 7.61x net platform profits (i.e. revenue minus media costs associated with inventory management or ad clearing fees).
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In-Stream and Virtual Video Advertising 2014 - 2017
Price: $3,495.00
In-Stream and Virtual Video Advertising 2014 - 2017
For brands, marketers, agencies, buyers and sellers: A detailed inventory map of the entire marketplace including sellout, views by site and screen, CPMs, spot length, insertion frequencies by publisher, programmer, device, aggregator and network.
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Video and Mobile AdTech M & A 2005 – 2014: Exit Valuation and Inventory/Spend Research Bundle
Price: $4,490.00
Video and Mobile AdTech M & A 2005 – 2014: Exit Valuation and Inventory/Spend Research Bundle
This research bundle includes the Adtech M & A Exit Multiples research report, and either the desktop or mobile adtech sector report with a complete analysis of inventory, spend, participation rates and contributions to topline revenue.
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AdTech Research, Inventory, Spend and Complete Market Analysis Package
Price: $5,995.00
AdTech Research, Inventory, Spend and Complete Market Analysis Package
This package of research includes the M & A Exit Multiples report, plus both the video adtech and mobile adtech sector reports. As a bonus, this package includes Virtual Video Advertising 2014 - 2017.
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In-Stream and Virtual Video Advertising Database
Price: $1,000.00
In-Stream and Virtual Video Advertising Database
An active, sortable Excel spreadsheet with 200 video sites, programmers, aggregators and networks with extensive data on views, CPMs, insertion frequencies, sellout and estimated spend. Price with purchase of any ad network/tech platform/spend report
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The Economics of Mobile Ad Spend 2013 – 2016: Global Inventory, Media Billings and Business Operations
Price: $2,995.00
The Economics of Mobile Ad Spend 2013 – 2016: Global Inventory, Media Billings and Business Operations
A detailed analysis of global ad spend and business operations by territory, including the U.S., Europe, AsiaPac, Africa and Latin America, calculated against inventory requests, formats, pricing by region, fill rates, CTRs and eCPMs.
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Digital Pre-Roll and In-Stream Video Avails: 2013 – 2016
Price: $2,895.00
Digital Pre-Roll and In-Stream Video Avails: 2013 – 2016
Digital pre-roll and in-stream video inventory is expanding at a 20.3% rate in 2013, while corresponding media spend is projected to increase by 37.8%.
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Digital Pre-Roll and In-Stream Video Inventory
Price: $1,995.00
Digital Pre-Roll and In-Stream Video Inventory
Pre-roll and In-stream video inventory totals by site, brand and network are available on a monthly or quarterly basis.
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Mobile Ad Networks, Ad Trafficking Platforms, Auctions and Exchanges 2012 - 2014
Price: $2,895.00
Mobile Ad Networks, Ad Trafficking Platforms, Auctions and Exchanges 2012 - 2014
This is a high-end research report designed for investors, media planners, agencies, networks, brands, technology and telecom firms. It builds the market methodically, analyzing inventory by network and platform across all related geographies.
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Online and Mobile Ad Networks: Operations Analytics 2011 - 2013
Price: $2,895.00
Online and Mobile Ad Networks: Operations Analytics 2011 - 2013
Media spend and net revenue growth trajectories are provided by sector, company and inventory format supported, that combined with business model analytics yields a complete inter-sector valuation, revealing multi-screen market dynamics and trends.
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Video and Mobile Ad Networks 2012 - 2014: Path to Parity
Price: $2,895.00
Video and Mobile Ad Networks 2012 - 2014: Path to Parity
This research report is a data-driven valuation of each sector’s performance, based on multi-year contrasting analysis of billed inventory and net revenue accruing to platforms and solutions.
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Mobile Ad Networks and Platforms: 2009 - 2013
Price: $2,495.00
Mobile Ad Networks and Platforms: 2009 - 2013
This sector report analyzes total inventory by network, geography, billing models, pricing (CPC, CPM, CPA and eCPM) by ad format, fill rates, click-through rates and participation percentages.
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